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What is changing with the rebranding from DataQuality to DataAgents and LeadResearch?

Find out what the transition from DataQuality to DataAgents and LeadResearch means for you as a user and get all the important answers at a glance.

If you know our products, you know: the name DataQuality always stood for more than just data quality. Now we're finally giving that "more" a name that fits. Because B2B software is changing. AI and automation are no longer add-on features, they are the core product. We're drawing a clear conclusion from that: DataQuality Automation becomes snapAddy DataAgents, DataQuality Research becomes snapAddy LeadResearch. New names for a new era, with everything you already know and value. 

Read the full background story on our blog. 👉 https://dev.snapaddy.com/en/resources/blog/new-names-clear-message/


General Questions

  • Do I need to take any action?

    No, the transition happens automatically. No action required on your end.

  • Where do I find my product after the transition?

    Everything stays in the same place. Only the labels in the main menu and in documents will be updated.

  • What does the separation of DataQuality into LeadResearch and DataAgents mean for the future?

    DataAgents and LeadResearch will be technically separated and developed with a clearer focus. This enables deeper specialisation and expanded automation capabilities going forward. Your existing feature set remains fully intact throughout this transition.

  • Will my login credentials or access change?

    No. Your existing credentials and access paths remain unchanged.

What changes for me as a user of DataQuality Research?

You will find the Research interface under the main menu item "LeadResearch".

All collected contact data, features, and settings remain fully available as you know them. The interface itself does not change either. With LeadResearch, you also gain access to new capabilities: you can research contact data from online sources more precisely, build lead lists directly, and have existing data checked for completeness and accuracy.


What changes for me as a user of DataQuality Automation?

You will find the workflow editor and all related features under the main menu item "DataAgents".



Your configured workflows remain fully available and will continue to run as usual. With the transition to DataAgents, you also benefit from expanded features and new nodes that give you even more flexibility in designing your workflows.


What changes for me as a user of Workflows in VisitReport?

Your existing workflows from VisitReport will be moved to the DataAgents area and will be available centrally there.

snapAddy DataAgents is the new dedicated platform for workflow automation and AI-powered processes. It builds on what you already know from VisitReport, while significantly expanding what's possible: going forward, you can also create workflows for processing incoming emails, enriching Excel files, and many other business processes.


We are always happy to help if you have any questions. Write to us at support@snapaddy.com or contact your dedicated Customer Success Manager directly.